Rice is the most important cereal crop in Kenya after maize and wheat. It forms a very important diet for a majority of families in Kenya. The demand for rice in Kenya has seen a dramatic increase in recent years, driven by changing consumer habits, especially by the growing urban population in the country.
As a result, consumption growth outweighs, by far, the current production with Kenya only managing to produce a paltry 20% of her demand. Our Kenya Country team leader Anthony Mugambi was on KTN News to expound on the need for Sustainable Rice production